New York, NY - August 2, 2012 - TriPlay announced today that their popular MyMusicCloud will be available on personal computing and tablet products made by Toshiba America Information Systems, Inc., Digital Products Division. Unlike music services that work only on specific devices, MyMusicCloud offers users the freedom to access, manage, share and enjoy their music across any personal computer, tablet and mobile phone. MyMusicCloud is the only music syncing service now being offered on the Toshiba AppPlace.

"Our customers want to seamlessly sync their iTunes or Windows Media Players with their Toshiba tablets," says Terry Cronin, vice president of business development for Toshiba America Information Systems, Inc., Digital Products Division. "MyMusicCloud enables users to have their music collections available to them at all times and across any device, including their mobile phone."

MyMusicCloud enables users to sync their music from iTunes, Windows Media Player, their computer or Dropbox accounts across virtually any end-device. For example, Toshiba Thrive™, Excite™ or Portégé® users can now synchronize their music collection with their BlackBerry, iPhone, Android, HTC, Nokia, or any other mobile phone. The synching is done continuously and automatically, without the need for a USB cable or a sync button.

MyMusicCloud also enables users to view song lyrics, crop ringtones, and share their favorite music with Facebook friends.

"Toshiba is truly a forward-thinking organization that understands consumers want device flexibility for cloud music," says Tamir Koch, CEO for TriPlay. "Companies such as Apple, Google, Lenovo and Acer have announced cloud music synching solutions that work only within each company's closed device ecosystem."

MyMusicCloud is now available on the Toshiba AppPlace® at apps.toshiba.com

The MyMusicCloud service offers online storage of 2GB of songs for free and the ability to purchase additional storage starting at $20 (USD) annually for 10GB of storage. The store offers more than 11 million songs for prices starting at $0.19 (USD).

Toshiba's AppPlace is the smart way to access to best-in-class apps that complement your life. With hundreds of apps to choose from, Toshiba's AppPlace is designed to help you find the ones that are right for you: browse top picks by category, sort by price and ratings, and use reviews and recommendations to guide your selection. Purchase and download apps with a click then simply log into your account to manage all of your apps in one central location.

Media Contact:
Ann Krauss
PERCEPTURE
Phone: 520.331.2327
ann@percepture.com

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